In the world of gadgets and gizmos, phones and tablets are currently king, which means that if you can design and market the right app, you can potentially make a good chunk of change. However, even with the best idea and product, nothing’s going to make it very far without the right marketing and promotions.

And since there are so many people making so many different apps for so many different platforms all the time, how can you differentiate yourself? How can you succeed in the chaos and the madness? Consider the four following ways that deal with throwing a physical event, getting sponsorship from companies or celebrities, and utilizing services like YouTube to promote it. [Read more…]